This March, the halls and screens of Updata One were alive with a spirit of celebration, reciprocity, and the pursuit of collective growth. For International Women’s Day, we were proud to present our Women Who Inspire initiative—a campaign fueled by the #GiveToGain philosophy.
What is #GiveToGain?
At its core, #GiveToGain is the belief that when we give our support, mentorship, grit, or kindness, we don’t lose anything; instead, the whole community gains. It is about the “Ripple Effect”—the way one person’s positive impact creates a wave of growth that eventually benefits everyone in the ecosystem. By sharing these nominations, we are turning private appreciation into a collective multiplier.
By the Team, For the Team
We didn’t want a committee deciding who to celebrate. Instead, we asked everyone across the Updata One brands to nominate the women who inspire them and to tell us why.
The response was overwhelming. We received stories of resilience in chaos, the warmth of empathy under pressure, and the contagious energy of a “can-do” spirit. Below are the original words of the colleagues who saw leadership in action and chose to speak up.

The Voices of Inspiration
- Anna Tsenova “Anna consistently leads with kindness. No matter how busy things get, she remains calm, supportive, and thoughtful toward everyone she works with. She makes people feel heard, valued, and trusted. Her professionalism never comes at the expense of empathy.”
- Desislava Belcheva “Dessie really cares for everyone she works with and always makes sure they are comfortable and well-looked after. I really, really admire the energy she brings in any room she enters. She is not just a manager but a leader by example”
- Sanya Hozjan “Sanya is the epitome of a caring yet powerful woman. I admire her intelligence, which is evident in her sense of humor, and her ability to display authority in just the right measure at the right time. Her insight and deep, almost intuitive understanding of human behavior and corporate dynamics have inspired me to strive for more.”
- Valeria Gallese Lopez “Although our company is full of inspiring women- women who support others and radiate knowledge they are always happy to share- I would like to highlight my colleague – Valeria. She is always willing to set her own work aside to help, even if it is just to share a moment or talk through a challenge.”
- Milena Ilieva “Milena is a role model who combines a serious professional career with the duties of a devoted mother, all while being a supportive friend and colleague. She faces challenges no matter how diverse or demanding they are. She handles tools, communication, and people with remarkable skill and somehow is capable to create something out of nothing when nesessary.”
- Maria Mincheva “Maria inspires me with her resilience and mindset. No matter how busy or overwhelming things become, she doesn’t complain – she looks for solutions. She prioritizes her goals and consciously leave behind things that hold her back. It takes real strength and clarity to achieve this. I am truly inspired by the person she is becoming.”
- Tsveta Asenova “Over her 10+ years with the company, Tsveta has consistently demonstrated exceptional leadership skills. She is a resilient role model – highly intelligent, emotionally astute, and genuinely caring toward her team and colleagues. Her long-standing dedication and consistent excellence make her a true pillar of our community.”
- Stela Pacheva “Stela is an amazing manager and business expert who puts effort into both the bigger picture and the smallest detail to create something sustainable. While she possesses an incredible fighting spirit and can get tough when the situation calls for it, she combines this sharp intellect with deep compassion and radiant kindness. She can be just as sweet as she is fierce.”
- Slavyana Krushovenska “Slavyana has an exceptional maturity and a rare ability to find exactly the right words to describe complex situations. She guides others through challenges in a way that fosters learning and growth, reframing situations so that lessons are absorbed naturally. Her presence brings clarity and structure, and she communicates with a grace and strength that is deeply inspiring.”
- Dilek Asanoska “Dilek is exceptionally energetic, resourceful, and open-minded, with an extraordinary sense of ownership. It is impressive how she dives into unfamiliar topics, makes them her own, and reshapes complex narratives into something clear and meaningful. With her, even improvisation feels planned. She is always ready to stand by you, listen, and support you in difficult moments.”
- Yolina Petrova, PhD “Yolina inspires me with the depth of her knowledge and the ease with which she presents. She combines strong technical expertise with broad general knowledge, sensitivity, empathy, and a wonderful sense of humor. It is rare to see someone who brings together intellectual depth, strategic thinking, and emotional intelligence so naturally.”
- Desislava Petrova “”Dessie is a fierce advocate for her people, balancing professional rigor with a deep commitment to her team’s well-being. She proves daily that you can be a protective, supportive leader while still keeping a team laser-focused and motivated. She somehow manages to create a team where everybody fits, while bringing various qualities, and they somehow complement each other and continue the ‘good vibes’ energy of the team.”
- Viktoriya Ikonomova “Victoria inspires through her courage and determination. She isn’t afraid to dive into new challenges even when she lacks full context, and she somehow finds her way through unfamiliar territory with confidence. Watching her evolve and progress into a strong professional over the past three years—growing more confident day by day—is both impressive and deeply inspiring.”
- Rosi Shishkova “Rosi brings a positive and ‘can do’ attitude to everything she touches. She is warm, firm, and incredibly reliable. I truly admire her dedication to her work and her contagious energy; she is a constant reminder of what can be achieved with a passionate and dedicated spirit.”
The Wave Continues
Our Women Who Inspire initiative might be wrapping up, but the ripple effect it has started will continue. By celebrating these remarkable women, our entire community has gained a deeper sense of who we are: a community defined by trust, resilience, wisdom, and contagious energy.
A heartfelt thank you to everyone who took the time to submit a nomination. Your words were the catalyst for this wave of inspiration.
